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RFM Analysis
RFM library(ggplot2) library(tidyverse) options(scipen = 9) commerce <- read.
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Linear Regression
Linear Regression Used to predict one continuous variable from another continuous variable.
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Psychodemographics of Tea Purchase
Project The aim of this study is to gain a better understanding of tea consumption by examining the consumer sustainability awareness on tea purchase decision-making when tea is purchased either as a gift or for household self-use.
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